World Crypto Global
- Written by: Tareq Sikder
- Wed, 10 Jul 2024
- Israel
Kraken has announced a partnership with Atlético de Madrid.This partnership makes Kraken the Official Crypto and Web3 Partner of theSpanish football club. Starting in the 2024 season, Kraken will also be theOfficial Sleeve Partner for all mens and womens football shirts of Atléticode Madrid.Atlético Madrid Welcomes KrakenThis partnership aims to combine sports and web3 technology.The goal is to create more opportunities for both Spanish football fans andKraken's crypto clients. Kraken plans to use this partnership to drive globalinnovation and increase fan engagement.We are excited to announce our partnership with @Atleti!Together, we are advancing crypto adoption both on and off the pitch. Starting from the 2024/25 season, our logo will proudly appear on the sleeves of Atletico Madrid's playing kits. pic.twitter.com/IJKiLhf5dl Kraken Exchange (@krakenfx) July 10, 2024Kraken and Atlético de Madrid believe crypto and footballboth have the potential to transform lives, said Kraken Chief MarketingOfficer Mayur Gupta.Were proud to partner with such a distinguished footballclub, which equally recognises that success requires a meticulous focus on itsown processes. Weve put in nearly 13 years to become one of the most trustedcrypto platforms and we look forward to collaborating with Atlético de Madridto educate more people about the true potential and value of crypto.Kraken Expands into GermanyEarlier, Krakenunveiled a strategic partnership to expand its presence in the European market,particularly in Germany, a key region for crypto adoption. Starting around July10, 2024, this collaboration will allow Kraken to offer German clients a widerange of innovative crypto products, as Finance Magnates reported. The partnership leverages the expertise and infrastructureof DLT Finance, a subsidiary of DLT Securities GmbH and DLT Custody GmbH, bothlicensed by BaFin, Germany's financial regulatory authority. DLT Financespecializes in digital asset prime brokerage and crypto custody services,ensuring secure and compliant transactions for German users.This article was written by Tareq Sikder at www.financemagnates.com.
