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CATEGORY: fmls


Aug 11, 2022 12:25

Best Cryptocurrency Networking Events in UK

<p class="MsoNormal">As the cryptocurrency industry continues to evolve, many cities are vying for the status of the next hub for digital assets. To date, London has emerged as one of the leading options, with an impressive resume of marquee cryptocurrency and networking events, blockchain investment, and innovation.</p><p class="MsoNormal">London being one of the most important financial centers globally is nothing new. However, with the rise of crypto and other digital assets, proponents and investors have gravitated towards the UK capitol.</p><p class="MsoNormal text-align-start">As recently as April 2022, the UK’s Chancellor of the Exchequer, Rishi Sunak <a href="https://www.gov.uk/government/news/government-sets-out-plan-to-make-uk-a-global-cryptoasset-technology-hub" target="_blank">stated</a>, “It’s my ambition to make the UK a global hub for cryptoasset technology, and the measures we’ve outlined today will help to ensure firms can invest, innovate and scale up in this country.”</p><p class="MsoNormal text-align-start">London as a Cryptocurrency Networking Hub </p><p class="MsoNormal text-align-start">Indeed, each year sees a wide range of <a href="https://www.financemagnates.com/cryptocurrency/best-crypto-events-in-2022/" target="_blank">leading cryptocurrency networking events</a> take place in the city center. Since the industry’s inception, these crypto events have grown in frequency, scale, and depth, coinciding with the evolution of digital assets.</p><p class="MsoNormal">With so much dynamic change and innovation over the past decade, staying ahead of the competition has never been easy. This is where these blockchain events have played a major role, helping bring together the entire crypto community to network, discuss, and do business.</p><p class="MsoNormal">This is especially true in 2022, with the cryptocurrency space shaping up as one of the most innovative sectors in recent memory, with these events outlining the latest buzz. This includes such developments as the Metaverse, DeFi, NFTs, blockchain, and much more.</p><p class="MsoNormal text-align-start">Why Attend Cryptocurrency Networking Events</p><p class="MsoNormal">Whether you are a cryptocurrency company, exchange, founder, CEO, thought leader, innovator, or simply a crypto enthusiast, attending cryptocurrency events has never been better than in 2022. </p><p class="MsoNormal">With so much talent in London, many of the industry’s top cryptocurrency events each year serve a wide range of functions, allowing attendees to dramatically improve their marketing in one location </p><p class="MsoNormal">Whether you are looking to establish new partnerships, network, strike new business deals, or just get your brand out there, attending leading crypto networking events in the UK offers unrivaled opportunities. </p><p class="MsoNormal">The ability to learn, meet, and engage with leading executives, thought leaders, and the individuals who make this industry work should not be missed. Attendees of these events never fail to garner real-time engagement with investors, crypto and blockchain pioneers, developers, and all sorts of industry players. </p><p class="MsoNormal">Interested in hearing leading cryptocurrency luminaries and personnel speak? These marquee events represent ground zero for in-depth sessions, panel discussions, debates, workshops, and more. </p><p class="MsoNormal">In an industry that changes this rapidly, missing these cryptocurrency networking events or worse, hearing about the latest developments second-hand is not a viable approach to business. </p><p class="MsoNormal text-align-start">Best Cryptocurrency Networking Events This Fall</p><p class="MsoNormal">Looking for the best crypto events this year? It is important to stay at the vanguard of innovation in crypto, which has always necessitated a hands-on approach. Though its only July, the crypto industry has several notable events coming to London this fall. </p><p class="MsoNormal">This includes multiple top crypto events, where the brightest minds from across the industry will be meeting to discuss its future. </p><ul><li>London Summit FMLS – November 21-23, 2022</li><li>Blockchain Expo 2022 London – December 1-2, 2022</li></ul><p class="MsoNormal">Celebrating crypto's adoption in finance, both as traded assets and transformative technology, the upcoming conferences in London will be the perfect environment for cryptocurrency networking.</p><p class="MsoNormal text-align-start">FMLS 2022 – Save the Date</p><p class="MsoNormal text-align-start">With a decade of experience in hosting large industry-leading events, <a href="https://events.financemagnates.com/londonsummit2022/" target="_blank">London Summit 2022</a> (FMLS) will look to take the summit to the next level on November 21-23. After hosting the event for ten years now, this year’s FMLS will include something special, constituting an extra day of sessions, panels, workshops, and seminars.</p><p class="text-align-start"><a href="https://events.financemagnates.com/londonsummit2022/" target="_blank">Join the conversation today by exploring London Summit 2022</a></p><p class="MsoNormal">These under the latest developments and revelations across the crypto industry, focusing on the biggest topics from around the space as well the future trajectory of the industry.</p><p class="MsoNormal">Each specially curated stage is poised to deliver cutting-edge and insightful content that is specifically selected to bring attendees the most valuable and important discussions and perspective. FMLS 2022 is also expected to build on its already record attendance, eying an estimated 3,500+ attendees, 130+ speakers and 150+ exhibitors from around the world this year. </p><p class="MsoNormal">FMLS attendees can expect to network and learn from leading companies and key decision makers in the blockchain and digital assets space, each of whom are integral to the future of the industry.</p><p class="MsoNormal">FMLS has always included some of the biggest names in the crypto industry since its inception. Not surprisingly, after growing in scope and traction in each successive year, FMLS now boasts one of the strongest attendances of any crypto event in London. This includes upwards of a third of attendees that are C-Level executives and thought leaders. </p><p class="MsoNormal">Over the years FMLS has truly evolved into a unique atmosphere where anything can happen, and business is defined. Stay tuned for all updates surrounding the FMLS22 agenda, with its strong focus on cryptocurrency and blockchain technology. </p><p class="MsoNormal text-align-start">FMLS Awards to Recognize Crypto’s Finest</p><p class="MsoNormal">FMLS concludes each year with its awards annual awards show that recognizes the best performing brands and industry participants across the cryptocurrency industry. FMLS22 will include the largest awards show yet, with more awards categories than ever before.</p><p class="MsoNormal">Does your brand have what it takes to win an FMLS22 award? Multiple award categories will be set to acknowledge which crypto brands were the most impactful, innovative, important, and well-run.</p><p class="MsoNormal">The extensive voting process begins months in advance, which will showcase a wide range of brands in a way that is truly unique in the industry. This is due to the fact that FMLS awards are awarded only by your industry peers, which rank the best and the most promising companies.</p><p class="MsoNormal">In years past, voting was broken down into multiple stages and rounds. However, FMLS22's awards will feature only one round of voting, making the stakes higher than ever before. Don't forget to register later this month and cast your vote when voting formally begins soon!</p><p class="MsoNormal">Don’t miss the chance later this year to nominate your brand and be in the running to win one of the most sought-after industry titles. The online voting process is designed to provide the entire industry with a voice in deciding the winners each year, without the interference of judges or third parties.</p><p class="MsoNormal">Explore the list of <a href="https://events.financemagnates.com/londonsummit2021/awards/winners" target="_blank">distinguished winners</a> over the past few years, showcasing the leading brands that have racked up the <a href="https://www.financemagnates.com/forex/brokers/winners-of-the-london-summit-2019-awards-just-announced/" target="_blank">prestigious honors</a> at past FMLS events.</p> This article was written by Finance Magnates Staff at www.financemagnates.com.

Feb 01, 2024 04:21

Crypto and NFTs Are "Male Dominated Industry": Strategies for Effective Marketing

The rise ininterest in digital assets has led to a significant increase in cryptosponsorships aimed at enhancing and nurturing brand loyalty among cryptoenthusiasts. These strategic alliances boost visibility and build trust in thisever-changing sector.

The paneltitled "Beyond Traditional: Crypto Sponsorships & NFT Integration"during November's Finance Magnates London Summit (FMLS23) explored thegrowing trend of crypto sponsorships and NFT integration, offering insightsinto the dynamically evolving world of digital assets.

Moderatedby Stefania Barbaglio, the CEO of Cassiopeia Services, the panel featuredSoledad Contreras, the Director of Partnerships at CoinDesk, and Bruno Almeida,the CMO at IOVLabs.

Crypto Is a "Male Dominated" Demographic

Contrerashighlighted the rapid development in crypto marketing, emphasizing the need forinnovative approaches to leverage technology and reach potential users. Inaddition, she emphasized the importance of identifying the target audience.

"Thekey for any brand is to be able to identify the audience and where thataudience lives, which type of content they consume, which type of events theylike to go to," Contreras explained.

She pointedout that crypto tends to appeal to a "very male dominated"demographic interested in things like "Formula One, football and Americanfootball." Contreras argued that sponsoring related events can provide"great visibility" and "good recognition" for crypto brandslooking to get their names out there.

Power of Community-DriveMarketing

Herco-panelist, Almeida from IOV Labs, elaborated on various sponsorshipstrategies, differentiating between sponsoring sports teams, influencers, eventsand venues. The goal is always "brand recognition," he said, but thespecifics depend on whether a company want to tap into an existing audiencebase or associate your brand with a popular personality.

Accordingto Almeida, decentralized, community-driven marketing can also be very powerful."If you do something to upset your core community, they will challenge youback, so you have to keep engaging with them on an ongoing basis to keep themhappy," Almeida added.

NFTs Will Bring Crypto toMainstream

When the discussionturned to NFT integration, Contreras shared how CoinDesk leveraged NFTtechnology for virtual ticketing at their flagship event. Attendees could"purchase their consensus pass as an NFT" and access various perks byproving ownership on-chain. She believes mass adoption in crypto will arrivewhen mainstream brands like "Coca-Cola or, McDonald's or Pepsi" startoffering "loyalty programs that have an NFT component."

Almeidaconcurred, suggesting that NFTs can transform customer loyalty initiatives ifused creatively to provide exclusive experiences. Contreras also highlightedtheir potential to combat counterfeits and verify ownership of physical goodslike luxury watches.

Crypto Marketing Is Still Growing

Thepanelists expressed optimism about the future of marketing in the cryptoindustry while acknowledging there is still much progress to be made. As Contrerasstated: "it's a tough gig for Web3 marketers trying to deal with the new technology."She elaborated that the sector is constantly changing, and marketers mustcontend with regulatory uncertainty on top of an unfamiliar technologicallandscape.

However, the CoinDeskrepresentative believes crypto marketing has a bright future. "Ithink it's all happening and it's not going anywhere. I promise." Herco-panelist Bruno Almeida concurred, suggesting there are many creativeapplications of blockchain technology still to be explored in areas likeloyalty programs, collectibles, and more.

In summary,the panelists agreed that crypto marketing is still in its early stages butholds great promise as the technology matures. As Contreras put it, "Thebest Web 3 marketers are still training because we haven't had them before.This is such a new sector." Marketers would do well to continue educatingthemselves and experimenting with new applications of these groundbreakingtechnologies.

This article was written by Damian Chmiel at www.financemagnates.com.

Feb 01, 2024 03:44

Bridging TradFi and Crypto: “Compliance and Regulations Concerns for Large Institutions”

At the Finance Magnates London Summit 2023, industry leaders convened for a pivotal discussion on “Bridging TradFi and Crypto: Work in Process”, shedding light on the complexities and opportunities inherent in integrating these two distinct spheres. Moderated by Chen Arad, the COO at Solidus Labs, the panel delved deep into the challenges, regulatory concerns, and transformative potential of cryptocurrencies within traditional financial frameworks.

The panel, comprising Cassandra Cox, the Director of Institutional Sales at LMAX Digital; Gareth Hughes, the Head of Exchange at Zodia Markets; and John Salmon, the Partner and Head of Digital Assets and Blockchain Practice at Hogan Lovells International, provided nuanced insights drawing from their extensive experience in both traditional and crypto financial spheres.

Navigating the Convergence: Crypto Assets and Traditional Finance

Cox emphasized the similarities between crypto-assets and traditional asset classes, stressing the importance of providing clients with alpha-generating opportunities while navigating complexities in onboarding and custody solutions.

Cox remarked: "Crypto, akin to traditional asset classes, offers a return structure, providing alpha sources and trading opportunities to clients. The initial conversation mirrors that of other asset classes. While certain aspects of crypto may complicate onboarding and the initial journey, the industry has diligently developed tools that can be swiftly deployed."

Hughes highlighted the critical decisions surrounding custody solutions and market access, underscoring the importance of reputable service providers and understanding the nuances of crypto trading venues.

"The way individuals perceive the crypto industry is inevitably influenced by their background, not just geographically, but from a market perspective. Those with a forex background often liken it to a currency pair, while those with equities experience see it differently.” Hughes commented.

Crypto isn't entirely distinct; there are many similarities with the FX and equities worlds, such as listed futures. Typically, people start by considering where to custody their crypto, a question you should address personally, whether you prefer owning your own wallets or hosting your infrastructure."

Salmon echoed their sentiments, emphasizing the dynamic regulatory environment as a primary challenge for institutions considering entry into the crypto space.

Salmon stated: "The constantly shifting regulatory landscape and the variations across different jurisdictions pose challenges. At large institutions, there's an appetite for digital assets broadly, although there's also apprehension. They're concerned about compliance, regulations, and legal implications."

Stablecoins: Bridging Borders amidst Credibility Concerns

The discussion then explored the realm of decentralized finance (DeFi) and its implications for traditional financial institutions and regulators. Hughes expressed the difficulty in navigating the DeFi space due to regulatory concerns, emphasizing the importance of understanding and adhering to KYC/AML regulations.

Cox highlighted the potential of DeFi as part of the technology solution for bringing tokenized assets into trading environments, while Salmon underscored the challenges in defining DeFi accurately and the importance of regulatory clarity.

Stablecoins emerged as a pivotal growth area, particularly in facilitating cross-border transfers of value. While acknowledging stablecoins' potential to revolutionize global financial operations, panelists also highlighted credibility challenges facing the cryptocurrency industry, citing instances of scandals involving major players, like FTX and Binance. Regulatory clarity was deemed essential to enhance investor confidence and mitigate risks associated with illicit activities and market manipulation.

Institutional Adoption and Regulatory Clarity in Cryptocurrencies

The discussion underscored the critical role of policymakers and regulators in establishing a conducive environment for cryptocurrency development. Concerns were raised regarding the US's regulatory approach, with skepticism expressed about the Chairman's (Gary Gensler) purported anti-crypto sentiments and the fragmented regulatory landscape.

Come and meet our teen at Finance Magnets London. We are here to help bridging the gap between Finance and #blockchain #crypto #web3 #fintech #fmls:23 pic.twitter.com/8uCySmI2b4

— Semoto (@Semoto_io) November 22, 2023

In contrast, European and Asian jurisdictions were praised for clearer regulatory frameworks and proactive approaches to fostering innovation while ensuring consumer protection.

Notably, the approval process for spot Bitcoin exchange-traded funds (ETFs) in the US, was discussed, with panelists predicting increased institutional adoption of cryptocurrencies in the coming year. They stressed the need for responsible governance and compliance as the industry matures and gains wider acceptance.

While regulatory challenges persist, there is optimism for progress and mainstream acceptance of cryptocurrencies. The panelists emphasized the importance of clear regulatory guidance, collaborative efforts between industry stakeholders and regulators, and the ongoing dialogue to navigate the evolving landscape effectively.

Participate in Our Fraud Survey: Your Opinion Matters!

We invite you to participate in our joint survey conducted by FXStreet and Finance Magnates Group, which explores prevalent online financial fraud types, platforms used for fraudulent activities, effectiveness of countermeasures, and challenges faced by companies in tackling such fraud. Your valuable insights will help inform future strategies and resource allocation in combating financial fraud.

LINK:Social Media Scams: Help Shape the Fight with Your 2024 Survey Participation

This article was written by Tareq Sikder at www.financemagnates.com.

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